The Evolution of Graphic Design in Kathmandu: From Tradition to Modernity

  • Nov 17 ,2023

Introduction to Graphic Design in Kathmandu

Kathmandu, the capital of Nepal is a hub for creative designs, skill, and art. The city’s rich cultural sites and growing businesses lead to a foundation for a thriving creative industry. Graphic design services are also a popular form of visual communication in Kathmandu, with rapidly evolving trends.

Social impact design, festival posts, hand-drawn elements, and notable minimalistic concepts are some of the demanded trends in graphic design in Kathmandu. A diverse range of graphic design jobs are available in design studios, freelance projects, in-house design teams, and even in advertising agencies in Kathmandu. Learn more about the history and the future of graphic design with us.

A Bright Future for Graphic Design in Kathmandu

As technology advances, the future of graphic design in Kathmandu looks promising. Designers have been engaging their audience through creative content, and social media campaigns, generating leads, and promoting brands.

Digital design, illustration, and animation are creative aspects of the graphic design industry. The visually appealing designs in websites, apps, and social media are worth exploring. Meanwhile, the story is crafted through illustrative ideas and images in Kathmandu.

Digital animators have also had an impact on the Nepalese industry of design. The skilled creativity brings concepts to life, support ideas, and also helps form stories through animated film and music video in Kathmandu. Graphic designs can promote culture creatively through design and also raise campaigns for sustainable growth in the industry.

More importantly, new trends are welcomed while taking local cultural influences into consideration. The city appreciates minimalistic designs, social consciousness, and craftsmanship with a unique blend of culture and skills.

Inside the History of Graphic Design

Dating back to history, the primitive designs were formed in the cave images and symbols. It has widely helped in communicating ancient stories and transferring culture to the generation to follow. Visual symbols each had a meaning and these are now, modernly attempted in the sophisticated graphic design of today.

1. First Visual writing

Sumerians are credited for the visual writing, called Cuneiform, which gave rise to a range of ideas and concepts through symbols and visuals. It is complex wedge-shaped markings pressed into clay, starting somewhere between 3300 to 3000 BC.

2. Invention of Printing in 200 CE

As per the evidence, the primitive form of printing was introduced in China around 200 CE. Woodblock printing was practiced by pressing images or text in the wooden block into fabric or paper.

3. First movable printing press:

A Chinese artisan Bi Sheng invented the world’s first movable type printing press in 1040 AD out of porcelain. The primitive method used iron frame and fire clay characters to print evolving over woodblock printing.

4. First Commercial use of design

Johannes Gutenberg brought a movable type of printing press for the first time to Europe in 1439. This is when the commercial uses of design began. The lithography form of printing started by inking designs in metal surface stone and transferring it to a sheet of paper.

5. First Color Printing

After lithography, color printing was the hot topic of the town in the history of graphic design. Chromolithography was later into action, by adding a pop of color to the traditional design and printing techniques.

6. First graphic design agency in the World

Wiener Werkstätte (aka Vienna Workshop) was the first graphic design agency in the world founded in 1903. Since its inception, a range of modern designs in ceramics, fashion, graphic arts, and furniture began professionally.

7. Roles of Arts and Design Movements

Movements for arts and designs also emerged between the 19th century and the subsequent generation. Notable examples till today are, Art Nouveau, Bauhaus, Art Deco, Swiss Design, Pop Art, and Postmodernism. These trends continued to evolve into the digital age, marked by the introduction of the Macintosh computer in 1984.

8. Oldest Logo

The Bass Brewery logo designed by William Younger, a Scottish brewer in 1841 is the first trademarked logo ever. The concept of branding and graphic designs evolved and intertwined from that time onward.

9. First Ad layout

The first ad layout was introduced in the mid-19th Century. Donald Albrecht is said to be one of the reputed copywriters whose words and phrases were laid out in the ads. This happened after the concept of trademarking evolved with mass communication and television.

10. Pioneers of design

Paul Rand is considered one of the pioneers of design and commercial art. His work is renowned for companies such as IBM, Westinghouse, ABC, NEXT, and UPS.

Evolution to Graphic Design in Kathmandu

Graphic design has evolved more than ever, with new tools and technologies in the digital era. The introduction of Photoshop and the across-the-board Internet led to the exploration of interactive design, UX, and UI design. Additionally, the seamless transition of digital platforms opens up an enormous possibility for the future of design.

AI-powered tools play a transformative role in more strategic and innovative efforts with graphic design. Visual communication has been the major demand for enhancing marketing, communication, and branding. Unlikely, the present evolution, has immersive technologies, such as virtual reality (VR) and augmented reality (AR).

From 9 to 5 to hiring freelancers, the demand for Graphic design services in Kathmandu is on the rise. The transition is real while the digital tools seamlessly replace the traditional tools. As above stated in history, the inks, cravings in the stone, pens, pencils, markers, scissors, knives, and light boxes are some physical tools in graphic design history.

But coming to today, most of the popular digital graphic designing software and tools are,

S.No. Digital Tools for Graphic Design Names of the Tools
1 Raster image editing software GIMP, Paintshop Pro, Photopea, Pixlr, Adobe Photoshop
2 Vector graphics software Adobe Illustrator, Inkscape, Sketch, Affinity Designer, Figma
3 Desktop publishing software Adobe InDesign, QuarkXPress, Scribus, Microsoft Publisher, Affinity publisher
4 3D modeling and rendering software Autodesk Maya, Blender, Cinema 4D, 3ds Max, ZBrush
5. Web design and development software Adobe XD, Figma, InVision, Proto.io, Adobe Dreamweaver, Sketch

Ultrabyte Graphic Design Services

Ultrabyte International Private Limited is an empowering agency for graphic design services in Nepal. Here you can find, logo design, mascot design, animation video, explainer video, promotional video calendar design, ID cards, pens, bills, receipts, letterheads, post-engagement design, product and service design, GIF, and other graphic design services inside Kathmandu valley.

Learn from Ultrabyte’s prestigious graphic design internship program in Kathmandu with industry professionals. You get to network with experienced and also, immerse in the vibrant creative industry within Kathmandu working with leading design firms. Our- industry-experienced mentors will equip you with the needed preparation for portfolio development and graphic design training in Kathmandu. You can also kick-start your journey with a thriving opportunity in a graphic design career with Ultrabyte.

Conclusion

The realm of graphic design showcases the talents of an artist from all corners of the World. However, when it comes to blending tradition and modernity harmoniously, designers in Kathmandu have successfully contributed to outstanding results. They have been offering a comprehensive picture of today, equipping with the latest techniques and tools. Working across diverse sectors, designers have created a fusion of the old and the new. Their remarkable versatility, modern design trends, principles, techniques, and tools have propelled them to the forefront of creativity. Lastly, the future of graphic design in Kathmandu indeed looks promising. Besides, the young designers have been contributing on their part to inspire youngsters like them around the world.

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