- Using online tools (such as SEM Rush, Moz, Search Console, Analytics, etc) to find weaknesses and opportunities in the online strategy.
- Prior experience in content marketing, content growth, and SEO.
- Familiarization with Google analytics.
- Strong organizational, time management, and analytical skills
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
What We Offer
- Competitive salary based on skills and experience.
- A collaborative and creative team environment.
- Career growth and learning opportunities.
- Performance-based incentives and learning exposure
- Collaborative and innovation-driven culture
- Communication Allowance.
We also search for someone who will uphold the principles that guide everything we do, including:
- Continuously Innovative
- Generosity of Spirit
- Deliver on our Promise
Interested candidates must send us updated CVs and Cover Letter from the above INQUIRY FORM.